http://a257.g.akamaitech.net/7/257/2...f/05-10107.pdf is a good place to start.
There's not a standard 2257 release, but you do need photo IDs on file to be 2257 compliant.
The replies here are right that you don't have to worry about 2257 itself, since you don't have any connection with the US, but you're right that it would degrade your promotions if you're not, since you'd be losing a lot of potential affiliates.