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Originally Posted by Atticus
Never understood why they call soft drinks diet. I thought they tried to avoid negative words like that in product names. Everything else that has a reduced calorie version is called light or free. They dont call salad dressing diet ranch. Its fat free ranch because free sounds better. Diets suck, hence most companies don't use the term. Wonder why soft drink peddlers went with it?
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because marketing to females work, and calling something "diet" will get tons of fat people to drink it since it eases a little guilt. low fat, eh, but diet sounds like you are doing the right thing.