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Originally Posted by fraggle
> Its a branding and paysite marketing issue. If you shoot exclusively for your tours you can brand the material to suit your brand. A model sporting a shirt or sign for the "Girlnextdoor-sucks-on-postmans-cock.com" talking about winning the next blow job olympics and name dropping the site probably won't come from a shelf in a content store.
> Marketing purposes. You can distribute to affiliates under your license and pretty much do what you want with it. In house marketing gets return from position on fresh content.
There has thus been a trend for companies to move towards kind of content.
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Problem is if the content is not the best that can be obtained the tour ratios will suck. No one will join becasue the girl loos pissed off yet is in the sites branded T Shirt.
Yes cross sales are another good way of making money and for some a good solution. But is there more profit in keeping them on your site and happy rather than sending them some where else? We have other sites banners inside our site and believe strongly in this sale, but would rather keep them for longer on ours. Running at an average of 3 months on the paysite but I would love to get that higher.
Obviosly if you have it exclusive you own the content, Adult.com have gone into the DVD market and will make money from their exclusive content that way.