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Old 10-15-2005, 11:20 AM  
pr0phet
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Join Date: Jan 2005
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Quote:
Originally Posted by GeorgeK
Thumbler is correct, as the ranking also factors in clickthrough rates. Someone bidding $1/click with a 1% clickthrough rate will likely show up below someone else with a 50 cents/click bid but with a 10% clickthrough rate.

You can see Overture bids at:

http://uv.bidtool.overture.com/d/search/tools/bidtool/

although they can be very different from Google.
That is true the formula is

Your Bid X CTR = Your ranking

HOWEVER, probability wise, usually the highest bidder has the highest rankings.
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