Hello there!
I want to know your opinions about the use of *rich media advertising* at the adult biz. First a brief explanation:
Rich Media advertising is all kind of advertising that makes a smart use of JavaScript & DHTML plus Flash to create amazing visual effect in a strategic moment of the surfer´s navigation in order to grab his attention and provide a rich experience of the ad object. That experience offers flash, streaming, holds tons of information at a spandable banner, and are capable to load at a top layer in any HTML page, acting sometimes as a new page inside the page it is holded. The big mainstream portals always displays that kind of advertising, usually for big clients as microsoft, chevrolet, big banks and such. If its not very clear for you, I advise you to go for the rich media advertising meca, point roll, and check a few samples:
http://www.pointroll.com/success/overview.asp
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I rarely saw it in adult biz, something like 5 times at GFY, and no more. So, what I want to discuss is
1] Why people don´t use it so much like mainstream? lack of knowledge about this formats? To expensive to develop and display, so it gets hard to be use in biz?
2] Do you think this is going to change? People are going to use it more in future?
3] Do you believe that kind of ads are more effective than the regular ones?
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I can´t wait to listen your point of view guys