There are a lot of different methods out there. Some work better than others, and Aaron M had some good tips in a post some time back.
For me, I have business partner handle that part of it. I used to, but no longer as I spend all my time the production and marketing end of it. I leave him to talking to the girls, and working out the schedule (phone call tag).
We've used local college paper, internet, word of mouth, clubs.. both night/dance, and strip. If you are going to use a strip club, then go on amateur night.
That is when new 'talent' is trying to win some kinda contest, where only the winner makes some money (atleast here) but obviously you have others willing to get naked for money. We do not shoot hardcore, so it's an option for them. However, the quality at times can be lacking as a lot of these women we've found are on something, tattoo'd up the ass, and greedy.
As someone else said, for every 10, 7 are worthless. That is true. You might get a lot of interest, but getting them to show up at a shoot AND give you what you need is a whole different ballgame. In my experience, I'd say out of every 10, you might have ONE keeper. You might get a few others, but then they don't work out.
We made sure to have business cards for my partner printed up that have the company name, url, and all that so that he has a more professional look when talking to new models.
All this being said, they most successful out of all the options, with minimal grief is to get our current models recruiting their friends. When they bring in their friends, we pay them a 'finder's fee', or give them a bonus. Some model's taste is complete shit, but some always bring in the hawties. They bring in people they want to work with, or be seen with.
The better looking models are vain. Which means in my expereince, IF they are going to do something, they want to be with another pretty girl not just anyone. Some want to only do it with their friend(s). Doing it this way has brought us high quality girls, and also made it a lot nicer in dealing with the whole recruiting thing.
I've found woman trust woman moreso than some guy giving them a pitch. So they will listen to another woman, or their friend before listening to me or my business partner. There is always that trust issue.
Best of luck on the search.
