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It must pay off for them, but I don't see how. How many of these do they send out every year? I can't tell you how many I've thrown out over the years.
I feel like sending them a letter and saying, "Do me a favor just go ahead and throw that in the trash for me and save a step".
Hey even if people are sick of those disks that's great marketing. It's branding even if the net effect is a distasteful impression to the end user.
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