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Originally Posted by woj
Obvious question comes to mind, since you are doing all the work anyway, why not just distribute your own stuff and make $20-30k instead of only $10k?
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Thanks for asking this question. Somebody always does and it gives me a chance to properly address it ;)
The short answer is this. We already DO distribute our own stuff and we already ARE making a ton of money on our own.
Our strength though is in distributing files and generating traffic for specific niches. Selling the traffic to buyers in the right categories allows us to focus on that strength instead of trying to figure out what converts best for a certain type of traffic this month.
We know how much money can be made on each campaign already; we have been testing for over a year. Our price is set up so our clients can profit and allow us to focus on uptime and maximizing traffic levels for them.
Running a vast worldwide network of p2p servers like ours requires full time staff members, competent data centers for hosting and tons of labor for misc. tasks related to our DRM system. This is accomplished better using a base of advertisers who pay for their traffic in advance while we improve our systems for them.