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Well it's all about the trust you have in the sponsor isn't it ?!
I mean the obvious (IMHO) approach is to look around the sponsors site and weigh up for yourself the level of activity and site features that encourage 'surfer stickyness' ... then once u'r convinced to give them a go, you want to try some traffic on PPS to see how the join process fairs, then if u'r happy with that you'd switch up to RevShare ...
Again, IMHO, PPS says to me you don't trust the site to retain so as an affiliate get u'r $ upfront where as RevShare is more of a partnership between affiliate and sponsor.
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