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One lesson that's key I've seen (many people see this too, I'm sure. I just wanted to share) is:
Always base your strategy on your competition's move.
Lesson 1: learn from their mistakes
Lesson 2: break down their strategy into easy to understand components
Lesson 3: for every component there is one complement that is either similar, strengthens or weakens that component
Lesson 4: the efficacy of any strategy is not absolute--it is wholly dependent on the variable situation it is aimed to address.
Whether you do TGP, blog, software traffic, mail, live traffic, p2p, or whatever you do, Im sure the lessons above would apply.
Aftershock: The version I read was based on the Lionel Giles translation of 1910
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