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Originally Posted by Pipecrew
Why not just let them have the name and you reap all the web traffic when people look it up?
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I joke and say that we are the "little guys" in this.
But anyone familiar with the ebony niche, big booty niche, or ethnic niche, knows that we have been leaders in those niches for years and making serious money. Our affiliates - we love them - know that we are making them money.
Long before West Coast Productions tried this, we were not hurting for money.
So we never saw this legal thing with them as a "meal ticket" or chance to get some extra type-in traffic.
We saw them as predators.
We did not need their money. We needed their hands off our brand so we could continue making our own money with an established brand and name that we have spent years building and promoting and making into a household name in our niche.