|
As long as your sending to the site being searched for, I can't see any reason why a sponsor would be upset. Sure it's their brand name and/or site name, but you're not diluting their trademarks (or service marks) and you are sending the traffic to their site (hence making them money as well). So now they're paying for it where they could have been getting it for free originally, but that's not an affiliate's fault for outranking them on an SE. That's my point of view at least.
WG
__________________
I play with Google.
|