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Old 06-27-2002, 07:04 PM  
fiveyes
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Join Date: Aug 2001
Location: New Orleans
Posts: 1,680
Quote:
Originally posted by Marcus
... the link just says "Video & Sex Toy Store" ...
Not trying to be a smartass, but that doesn't sound like much of a sales effort, Marcus. I mean, would you promote someone with a link that just said "Adult Pay Site" and expect any sales?

Keep in mind that hard good sales require a different approach and the most difficult part is overcoming the "instant gratification" mind set that the surfers naturally have. I mean, you're having to get them to consider parting with some hard-earned cash right now for a product that they won't see for a week or more- there's no "INSTANT ACCESS!!!" possible. Right?

Also, my experiance (which had been, until recently, exclusively on-line hard good sales for 7 years) is that most tangible product buyers are bookmarkers that have returned a number of times before making their first purchase.

That may have a bearing on your lack of sales, btw- perhaps the sponsor is unable to effectively track the people you've sent over up until the point the finally did make a purchase. But, most likely it's simply a matter of not engaging any of your traffic with a reason for them to go check out "The Most Unusual Erotic Boutique" you've ever encountered...
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