Originally Posted by Franck

I think ratio means shit. I mean in this case for example.

Its about marketing.

1 person can send 50k 404 traffic a day and do 1:1000 and another person sends 100 google hits and does 1:25.

Ratios are for noobs who get blinded by numbers.

Also noobs will compare this with adult sites. They think my tgp traffic does 1:1000 so this must be real good. Ofcourse forgetting meds banners/links get way less clicks than the average adult site.