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Old 06-10-2005, 11:59 PM  
Thrawn$
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Join Date: Apr 2002
Location: Mtl
Posts: 4,596
Quote:
Originally Posted by WiredGuy
What makes you think a sponsor program can get better keywords for PPC advertisers than an affiliate?

WG
let say you're using a sponsor for the first time, they know their sites better, they already tried the keywords before, i dont want to loose money trying their paysite, if they told me these keywords perform better with this paysite, i loose less money trying and they make more money faster

you can have 4 affiliate promoting the same paysite on PPC with the same keywords, the paysite get 3-4 listing on the same keyword in the same result page (affiliates are using different domains and landing pages) but the traffic goes to the same paysite. The sponsor get more of the GOOD traffic from the good performing keywords


EX: the sponsor gets 5% of the whole PPC traffic from the keyword xxxxxx , they can increase the 5%
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