http://www.icann.org/tlds/kids3/HTML/Volume_2.html
The Sunrise Program
ICM Registry will permit the following organizations the ability to pre-register domain names prior to the new top-level domain going live:
-Qualified trademark owners; and
-Qualified Adult-Content Providers who currently operate Web Sites.
How does one qualify as an Adult-Content Provider? Therefor Trademark not necessarily needed for preregistration?