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Originally Posted by jayeff
I understand why you don't want (or feel unable) to give out full, uncensored ID's to all and sundry. If that is your decision, you will find out in the coming months what it may cost you.
Assuming that your threads around this topic are not just part of your usual marketing strategy, I think you are wasting your time apparently hoping to limit the effect with the argument that softcore can be used to promote anything. It's not that I disagree with you, but it's just such an old debate and the opposing sides have been entrenched in their positions for years.
I believe it will be several months, possibly a couple of years, before this all shakes out. The new regulations will have to stand up to challenges. We don't know how many content providers will offer fully 2257-compliant hardcore, at what price, or to whom. Arising from that may be privacy law suits, the outcome of which could change the picture again. We don't know how many affiliates will take the safest route and switch to text-only promotions, or how long before a lot of them discover their limitations at writing good text and shift back to content of some sort.
I think these are what the Chinese might refer to as "interesting times" and content providers/producers could be in for the most interesting times of all.
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I agree with a lot of what you say.
The problem with handing out documents to all is going to hit both content providers and sponsors. The first models suing the big programs for giving their IDs to Joe Soap who lives around the block will come very soon (IMO) and cost sponsors a lot of money. The argument that the DOJ told them to give out IDs is so thin I doubt if a lawyer would give it.
Maybe the DOJ knew this and wrote the law to make sponsors slip up.
As for costing us business, well I'm not so sure. Bottom line is we shoot pretty good teen content that coverts very very well,
we know from the stats here how well. So those looking for good content for a paysite or for frees sites to drive traffic will keep coming.
Sponsors will stop buying is the cry, well let them because affilistes who buy content will buy more. Let's face it sponsors who buy a $10 set and put it up as free content for 2 years are not a big part of the content buying market. They are not doing their new affilaites any help either, the newbies are being destroyed by getting old stuff that is totally saturated and where as it works for the sponsor it does not work for the affilaite.
No I believe that the 20% of affiliates driving 80% of the traffic realise the benefit of buying content and will continue to do so.
Whether soft core sells better than hardcore, this we will find out in the future. Most people say it does, but then post up hardcore. But with privacy issues and the new 2257 law this may change.