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True, our gay sites are not entirely unique, but I don't see anything wrong with the conversion ratios, to this point. gayfacialxxx.com, for example, is converting at 1/116.6, thus far.
While not all of the sites were designed by gay men, they have all been reviewed, critiqued and "test driven" by gay men, and we make adjustments based on the feedback our members send to us, as well. As with our straight sites, we will be adding alternative front ends and tours based on our continuing research and testing of various approaches.
I understand the thinking behind assuming that a gay designer/marketer would do a superior job in administering a gay site, it's not an entirely sound bit of reasoning. Let's say, for the sake of argument, that I'm a gay man who likes his men big and hairy; how do I have any kind of advantage when designing or marketing a twink site? If the theory goes that one has to be an actual consumer of the kind of porn one is marketing in order to be effective at marketing it, then I'd better hire some chubby chasers to market my BBW sites, a marketer that only goes for Asian girls to market my Asian sites, etc. etc., no?
I'm not going to claim to be an expert on the "gay market", and I think it's a little silly for anyone to claim to be one. There is no such thing, really; the tastes and desires of gay men vary just as widely as straight men, and it's the ultimate in presumption to think that any individual, straight or gay, is going to know what the "right" way to market and design for each individual fetish.
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