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Sponsor content (not throw away stuff but actual "from the site" stuff) is the best way to sell the product, increases the conversions, and lowers the chance of a chargeback because the content shown in the sale (free site) is the same as what is on the site.
Under what was originally proposed, it would be required to hand full 2257 documents to every affiliate wanting to use the content. That is overwhelming amounts of paper out there (imaging a program with 1000 affiliates used 30 images each per day... )that would be 60,000 pieces of paper having to be mailed each day... and the end of 1 year that is 22 million pieces of new paperwork not currently required by law. Multiple that over the hundreds of bigger program out there with content, multiply by the number of sites each one has, and you are looking at more than a billion new pieces of paper - and not a single bit of it will stop child porn.
The scale of the government's idea is a little overwhelming.
Alex
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