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Originally Posted by Horny Dude
I run a small LL and I setup a banner management script to rotate and keep track of all my banners. Been checking the stats and the click thru ratio's suck ass. Out of 33,246 shows I get 589 clicks for my teen category alone. So I put in some text links in there and that was doing alot better. I think the surfer knows that once he clicks that banner he is going to be paying. Is anyone else pulling back banner ads and just going with text links? I started to just pile on my own sites and have them at the top of the list. This way I can use them as advertising.
</two cents>

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these numbers are not bad at all. when I am doing a CPM deal I do my calculations based on 0.1% - 0.01%! sooo I would be banking on anywhere from 3-30 clicks from 32246 impressions (*yes, this is very conservative, but prudent). So 589 is a ton! almost 2% click through.
just my 0.01 per cent