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If you are going to go the flash route, i'd do more with it. A fade between two thumbs probably isn't enough of a change to set it apart especially for the extra loading. The trick is to do more but without turning it into a mammoth flash file. I'd also suggest going into some kind of niche with it and not being everything to everyone. Give users a higher end verion of what they particularly want to see... if thats centrefold models then so be it.
I'd offer more flashbased stuff - screen savers based on promo content that you have to click to stop and theres two links - one to the sponsor and one back to desktop. branded wallpapers etc.. Look into something happening on mouseover as well as a switch... like a mouse over brings up a 3 buttons, story,gallery and site.. or something better cause hitting a thumb brings up all three on a gallery. hehe. i dunno. think a little bit more about how to set it apart. One of the best things will be the ease of rich media advertising integration. which is the way i'd be looking at it. ads based on the y position of your mouse following you down the page.. nipples on an ad pointing towards your mouse..seamless video ad integration.
I'd like to see something like this work, but i have seen people attempt them in the past.. You're definately not going to compete with the big tgp's, it's probably going to be harder to integrate with trade scripts no doubt, and chug the server with decent amounts of traffic..so i guess it's about offering a premium level service to people looking for one particular thing and doing it well because style isn't enough, it has to offer the surfer more or give them easier ways to do things.. the flip side of it is that even if it isn't as good for a surfer to use you might make a high enough percentage more from trickier advertising to cancel it out.
*shrugs*
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