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The yellow bit is commentary by a journalist. If you read carefully, he doesn't source anything in that paragraph to Google. His only source is "some Web commentators". The rest is his own speculation.
Journalists hate blogs, because blogs expose their laziness and stupidity. Google patented something that makes it easier to tell the difference between The New York Times and the West Karachi Fish Wrapper. The story doesn't have anything to do with blogs -- it was just used by a blog-hating journalist to say "we're good, blogs are bad."
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