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The problem you run into dealing with owners of the big one word domains is that they often assess the "value potential" instead of the "current market value" when determining what they want for one of their gems.
Potential is the keyword and you'll hear stuff like "well that name has the potential to be worth tens of millions when its branded and fully developed."
And they are right to an extent. There are only a handful of companies out there though with the marketing resources to take a domain into the stratosphere.
I know several domain guys who think they are already Billionaires. And if you look at all the names they've got you'd say yep that portfolio has the "potential" to be worth a billion one day. Again "potential". Its not there yet because despite the immense wealth of the top several hundred domainers, none that I can see have the individual financial resources and people resources to take their portfolio from PPC landing pages to the fully developed and fully worldwide marketed level.
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