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Opt-in Newsletters: Avoiding the Spam Filters...
Say I have a daily / weekly (user specified) opt-in email newsletter for an adult service, an HTML based newsletter. I tested it and sure enough in my outlook express, it was sent directly to the spam folder.
How can I avoid this ASIDE from the obvious, which is modifying the content of the email to avoid the spam folder?
I assume outlook express is the most popular email client, I was wondering if there was a link or something that I could put on the opt-in form that would automatically flag emails coming from my newsletter as being legit? but, probably not...
I'm thinking the only way I will be able to combat this is by automatically emailing them a "Welcome" email and telling them to manually flag a particular email address as being legit, which sucks.
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