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well, don't settle for shitty. just make lots of nice little sites. it's real easy to get a site to 1 or 2K a day. and it's real easy (just time consuming) to do that over and over again. it's not easy (for most people) to make 1 site hit 100K.
if you have what it takes to make one site huge, that's the best approach, but you probably don't or you wouldn't be asking the question.
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