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Great post and hell with the moron ;-)
I've been stressing this for years...people bitch and moan about conversions and then I'll take a look at their page and they just have little more than a "Click Here" link and wonder why the surfer could give a shit about the site when they get there (and then of course that affiliate hits the boards screaming about shaving and how it's the sponsors job to sell the site).
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