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Old 02-24-2005, 02:09 PM  
mensniche
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Join Date: Jun 2004
Location: UK
Posts: 455
MensNiche Adopt GeoIP Software

Nottingham, U.K. - MensNiche (http://www.mensniche.com) in conjunction with the very successful software pioneers Mansion Products (http://www.mansionproductions.com) have implemented GeoIP functionality which enables their system to deliver content based on their surfer?s location.

MensNiche strives on a daily basis to improve conversions and turn more surfers into customers. Recently, the MensNiche.com parent company ?Total WebWorks LTD? produced a study that showed 96.38% of Non-US customers chose not to buy because only US currency was displayed or by the traditional, US based payment methods offered.

With the new GeoIP software, MensNiche now displays prices on all of their tour pages in the surfer?s local currency. This leads to less confusion for non-US surfers and subsequently more sales and improved conversions.

Company Technical Director Andrew Slack says, ?This again puts MensNiche.com ahead of the competition. In such a competitive market place, with companies such as LEC, Fastsize, OAInternet, XtremePay and Longz, the leaders of the industry cannot afford to relax for one moment. Constantly innovating, MensNiche.com works hard to stay ahead of the curve.?

Slack goes on to say ?In addition to the GeoIP software, over the next few months we are also implementing independent payment solutions for the biggest buyers in our market, this includes UK debit cards, Direct Debit solutions for the European market and payment on delivery solutions for Australia. This combined with our current Credit Card, Phone and Mail order payment options will make MensNiche the most accessible enlargement solution in the industry.?

Industry leaders have plans to follow suit and will be monitoring the success of MensNiche.com efforts closely.

About MENSNICHE.COM-
Mensniche.com is the leading men?s health affiliate program, servicing all corners of the industry. In business for over three years, Mensniche.com has offices in both the United Kingdom (Nottingham) and in the USA, with offices located in Portland, Oregon.

For more information, contact Andrew Slack by phone ? 441158490188 or email [email protected].
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