im at 1:100 right now off some hpa's but my site has the phonebook, notes, pictures and isnt really focused on selling paris. More like just providing the stuff they want for free. Good news is now i have a new list of 73,042 optin subscribers who are intrested in "paris hilton updates"
edit: that 1:100 isnt off the site with the phonebook just off the clicks from my hpa. Only 8 sales so far but better than nothing i suppose.