GoFuckYourself.com - Adult Webmaster Forum - View Single Post - How do some people still not get this concept???

Varius · 01-31-2005, 04:34 AM

Some people (well actually many), that I speak with or talk to, still worry about conversions.

Conversions don't matter. What matters is your Revenue Per Click!

Who cares if you convert 1:300 with one sponsor, and 1:200 with another. What matters is how much you earn per click. If the 1:300 pays $50 and the 1:200 pays $25, OBVIOUSLY() the lower-converting one makes you more money...

Hopefully, most here can reach that conclusion on their own...for those who still can't, consider this your public service announcement

Forget conversions. Pay attention to RPC. That is all

01-31-2005, 04:34 AM
Varius Confirmed User Industry Role: Join Date: Jun 2004 Location: New York, NY Posts: 6,890	How do some people still not get this concept??? Some people (well actually many), that I speak with or talk to, still worry about conversions. Conversions don't matter. What matters is your Revenue Per Click! Who cares if you convert 1:300 with one sponsor, and 1:200 with another. What matters is how much you earn per click. If the 1:300 pays $50 and the 1:200 pays $25, OBVIOUSLY() the lower-converting one makes you more money... Hopefully, most here can reach that conclusion on their own...for those who still can't, consider this your public service announcement Forget conversions. Pay attention to RPC. That is all __________________ Skype variuscr - Email varius AT gmail