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Old 01-19-2005, 05:32 PM  
Ron Bennett
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Join Date: Oct 2003
Posts: 1,653
Forget DRM and instead leverage customer copying to your advantage ... brand all your vids, if you don't already, and keep adding new content often.

Building a strong brand will likely more than make up for the potential loss of business from illegal copying of your content.

On an aside, from a surfer's perspective, I'd never knowingly join an adult site that was using DRM; would cancel and demand a refund.

Many folks who signup for adult memberships know how to get adult stuff for free, but they signup to get exclusive/updated content without the hassles of P2P; less worry of getting viruses, etc.

Ok, I've digressed from what you were asking, but DRM is something that turns me off from both a surfer's perspective *and* also from a business perspective.

If still seeking to go DRM, find out what the better known sites are using to protect their content - start there.

Ideally, try to find a DRM scheme that allows the visitor to save at least one copy ... but most importantly find a DRM that's most compatible with people's computers/brower configs - not all DRM is created equal ... if the visitor has to download all sorts of stuff just to view a video, they're likely not going to be happy leading to less joins and more cancels/chargebacks.

Good luck ...

Ron
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