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Originally Posted by onlymovies
KB, interesting references.
Question though in regards to my previous question about how you 'rep' for these internet companies. I would assume most companies want more affiliates so i'll use that.
Example: If a said adult internet company was looking to obtain more affiliates and that was their sole goal, how do go about 'repping' them to achieve this goal? What do you do to gain that company new affiliates that they can't do themselves? What measure and steps would you take to gain these new affiliates for this company?
Maybe i'm wrong, but a few news clippings, press releases, etc wouldn't do much on gaining new affiliates? Obviously exposure in any sense is beneficial. But either way, i'd rather ask up front instead of sitting here scratching my head. Curious to hear your thoughts.
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As far as this statement goes
"Example: If a said adult internet company was looking to obtain more affiliates and that was their sole goal, how do go about 'repping' them to achieve this goal? What do you do to gain that company new affiliates that they can't do themselves? What measure and steps would you take to gain these new affiliates for this company?"
Every client I take on has individualized needs. If the said client devotes their time with me and sits down with me to conduct a thorough "CNA" or Customer Needs Analysis we address just what the primary focus of their marketing campaig should be.
There are three scenarios usually when addressing the issues of handling their 'marketing" or PR
A). More exposure to the website in the form of mainstream attention and "branding" opportunites.
This includes thorough press release writing and distribution to the top adult and non adult press.
I also spend 2/3 of my day hitting the pjones hard getting the word out or prospecting- ( whois listings are not the same as they once were ) :-((
B).Increase awareness among the webmaster community, incorporating my press contacts along with my personal rolodex of friends and clients I have in the business going back 7 yrs. (Not the sales reps, ot the board posters, but the decision makers of some of the largest companies in the adult web- most you have heard of- a lot many of you would never even know half of these guys exist I closely safeguard my resources. I also work with the best SEO Specialists, Designers, and hosting companies in the business and get a lot of price breaks for people based upon the nature of my business . Most people know I have the attention of a lot of people.
C). Event promotion- getting people involved in various adult and non adult sponsorship opportunities for private parties that include some of the richest people in the world with hollywoodpop.com, and theplayersball.com along with my brother.
I hope you'll forgive me for not wanting to give away specifics, but that is why people subcontract me.
I highly recommend after readinf this thread that you check out one of my clients like
http://www.nats.toomuchmedia.com
http://www.foundrynap.com
http://www.joebucks.com
These companies are solid, ethical, and paying me to make sure you guys know who they are and buy from them
Thank you for your question
onlymovies