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Originally Posted by polish_aristocrat
thanks, but please see what I wrote above....... how are they going to determine which is the one site with the highest Ad Rank? Will it be a one, final decision based on the history perfomance of all the ads using the milfhunter.com domain..... I don't think so...but I am really not sure.
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I don't think that's the specific "policy", but I believe that will be the final effect.
If they compare Ad Rank on two or more ads, and one wins, the other ad won't be shown. Therefore, that ad can not improve it's ad rank, and will in effect, never be shown.
If you get competing ads, you'll need to up the Ad Rank, probably by paying more, because you sure can't improve the CTR on an ad that isn't being shown.
I'd think it would be best to modify the URL, or change your search term criteria to get out of the "deadlock" situation. if you really want that URL and those keywords, I guess you would have to pay.
This is just my interpretation of the posted new rules.
