Originally Posted by TKoProductions

Sorry, I meant 86 the orange.

Regardless of content, I've noticed that some colors actually reduce conversions. I've experimented quite extensively, and orange happens to be one of those.

Darker oranges, like the one you've chosen psychologically conjure up ideas of dishonesty and deception.

If you're hell-bent on using orange, stick to a redder tint. The redder oranges evoke sexual desires.