Quote:
Originally posted by Kimmykim
The lower your recurring price, the longer your cc customers will stay. Keep in mind tho, people change up Mastercards and Visas quite frequently, especially when there are good interest rates offered on balance transfers. If they change cards and cut the old one up, they can't be recurred again.
Check customers are a different story, they seem to bite at a lower trial price and pay more on recurring from what I've seen. Keep in mind I am referring to cumulative numbers, not just a single site or two.
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Any idea Kimmy as to why this is the case?
And what about higher fraud risk with checks?
BTW ... great info ... thanks ...