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Old 03-12-2002, 05:37 PM  
phogirl69
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Join Date: Jul 2001
Posts: 3,330
Quote:
Originally posted by BrettJ
Yep. it's that time of year again. Finals.

I'm doing a repositioning project in a marketing class at UW.

if you got a sec... here are a few quick questions I would like some feed back on.

(it would help if you told me your approx age, sex, and recreational activities that you engage in)

1. Do you use any specific brand of shoe/equip?
2. What do you consider when you purchase athletic apparel? Price, fit, color, brand, etc?
3. Would you buy a pair of athletic shoes online from that retailer?
4. Would you check out competitors before purchasing?
a. Where would you find the different sites to buy them?
5. What are you looking for in a product (shoe, bra, athletic apparel, etc.)?
6. What do you think is out of your control when you are purchasing a product and how would you improve your control over the design and price?

Post your respsonses here... or email me.

~Brett
[email protected]
7. How would you customize your perfect shoe? Would you choose a different padding or fabric?
I never buy athletic shoes, the only shoes I ever buy are strappy heels..... My fave place to buy shoes are department stores like Macy's and Nordstroms. I'm super picky about my shoes so I would never buy it on-line. I have to try it on and see what it looks like in real life. I'm a TOTAL shoe freak. The only thing I look for when buying shoes is the appearance. My fave brands is Guess and Steve Madden. I liiiiiiive for shopping and shoes!
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