03-12-2002, 02:40 PM
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aka K-Man
Industry Role:
Join Date: Oct 2001
Location: The Gutter
Posts: 29,295
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Quote:
Originally posted by BrettJ
Yep. it's that time of year again. Finals.
I'm doing a repositioning project in a marketing class at UW.
if you got a sec... here are a few quick questions I would like some feed back on.
(it would help if you told me your approx age, sex, and recreational activities that you engage in)
26, hermpaphrodite, gym, basketball, tennis
1. Do you use any specific brand of shoe/equip?
Adidas al lthe way
2. What do you consider when you purchase athletic apparel? Price, fit, color, brand, etc?
brand, then color, then fit, then price
3. Would you buy a pair of athletic shoes online from that retailer?
yes, i bought 3 pairs of adidas last week online
4. Would you check out competitors before purchasing?
yes i used mysimon.com
a. Where would you find the different sites to buy them?
mysimon.com
5. What are you looking for in a product (shoe, bra, athletic apparel, etc.)?
comfort, craftsmanship
6. What do you think is out of your control when you are purchasing a product and how would you improve your control over the design and price?
colors, not enough color schemes to pick from, and the best designs are often hard to find, Supply and demand, right?
Post your respsonses here... or email me.
~Brett
[email protected]
7. How would you customize your perfect shoe? Would you choose a different padding or fabric?
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