Hey Brad,
2520
** 1:
Address the stigma associated with 'sexual enhancment products' and spam.
I know when, I see a commercial for other products which have been spammed to death, as a consumer, all I can feel is contempt.
Perhaps an approach to distancing from the other lambasted products, could be by proactively asserting that FastSize is different and unrelated to anything else.
** 2:
Bring cultural awareness to your product much in the way eBay was woven into scripts of all the most popular sitcoms and other TV shows.
In our case, as we are always looking for the 'new adult niche' - why not encourage/facillitate content producers to put together some bizarre visuals involving your product.
This will get the 'buzz' out bigtime, and I don't believe it will undermine the perception of the legitimacy or effectiveness of the product.
Make it an adult household name - do some unsual things with it.
Of course it would be bonus, if content produced with your products visually demonstrated the effects!
Canadian = $100US... or not?
-Dino