Quote:
Originally posted by Scootermuze
And the actual site could be without the first keyword... 
|
The way Google ranks sites is rather interesting; the actual keyword may never appear on the actual webpage and obtain a top ranking solely based on the anchor text from everyone else's links. The reason Google still favours this technique is rather simple, it's hard for a webmaster to gather thousands of links to point to a single site with the same anchor text (still possible but hard to accomplish).
WG