Quote:
Originally posted by rowan
Aren't relative figures more meaningful?
About 2% of the total daily uniques across my network end up on my 404 page.
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The relative figure is more important. Also important is the source of those 404's - meaning, did you fuck up and move a page / directory / site without having a mechanism to forward traffic to the correct destination? If so, then this is still "good" traffic who hit the 404 through no fault of their own. Treat 'em nice - and don't be so sloppy with your site management.
Or, is the 404 traffic coming from "monkey boys" trying to "guess" their way around your site / galleries? This is NOT "good" traffic, but often freeloaders who wouldn't pay for porn if you put a gun to their head. Fuck 'em. Wash those fellas out for fresh traffic and a few pennies a click.