View Single Post
Old 10-11-2004, 05:01 AM  
Paul Markham
Too old to care
 
Paul Markham's Avatar
 
Industry Role:
Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Quote:
Originally posted by stocktrader23
And I'm telling you for a fact using a tour would have made me less money. The marketing included bypassing the damn tour. I already told you I don't use TGP's where your theory holds water, I prefer good traffic.
So you gave the surfer nothing to help him decide to sign up, just a few words?

But then words are also content and the right ones will sign up more than the wrong ones.

And once inside your site the content had nothing to do with the retention or the level of charge backs?

Even if it's poor content, but poor content at a great price, that makes it great value. Therefore great content for the price. But if you can deliver better content for the same price you would have earned more.

I understand that the number and quality of people that see a site reflects what you will earn, but the product and deleivery also effects your income and you can never get around it.

However to the others reading this, who might have less of a closed mind.

What you sell, how you deliver and the number/quality of people you show it to directly effect your income.

There are lots of little tricks you can employ to tweak up your response, but ignore or downplay one element and it will have a detrimental effect on your earnings. Always be looking to improve what you deliver, how you deliver it and how you market it.
Paul Markham is offline   Share thread on Digg Share thread on Twitter Share thread on Reddit Share thread on Facebook Reply With Quote