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				What determines if a piece of mail will get through filters?
			 
			 
			
		
		
		
		I have a site with a growing memberbase (mainstream) and I want to start mailing out a newsletter. 
 
Is it fine if I just write my own script in PHP?  Or would it be in my best interest to purchase a newsletter program? 
 
One guy told me it isn't the software, it's just making sure to have "clean headers" or whatever.  I don't know much about this shit. 
 
I would prefer to use a script in php on my server if I could get through to every member.  I also want to be able to mail out in rich content filled HTML. 
 
 
Thanks. 
		
	
		
		
		
		
		
	
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