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Maybe that was too *low-level* for some.... allow me to rephrase.
You got a smoke shop on Main Street. Jim Bob has a smoke shop across the street. Jethro sends a million people to YOUR smoke shop who all want cigarettes. But you don't carry cigarettes. All you carry is lighters & ashtrays. Jim Bob has a warehouse full of every brand of cigarettes made. How much sales revenue do you think you are going to make from those million people versus Jim Bob?
Zero. But why? You had the traffic? Everything should've been gravy.
You have no product. Your million people are worthless without it. Meanwhile, Jim Bob is about to retire. And Jethro gets a nice slice of the pie since he knew how to send the people over there.
Let's take this a step further.
Jim Bob no longer has any cigarettes either. But next week, those million people all come back lookin' for more smokes.
Now neither of you are going to make a cent, because YOU HAVE NOTHING THEY WANT. And Jethro knows a million people who want something that he can't deliver. Now they're all pissed off at Jethro, and are soaking him with gasoline and looking for rope.
Got a rope store?
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