Quote:
Originally posted by JMM
Pre-checked email boxes, pop-ups, etc are not the same as pre-checked cross sale boxes, they aren't in the same league. You are trying to compare apples and pencils.
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I respectfully disagree
In the sense that pre-checked email offers and pre-checked cross sells both require an action on the part of the user, I believe it's apples to apples. I said that in a previous post. The only difference is in one case you get emails, in the other you get billed. Both results of the same in-action.
In the case of pop-ups:cross sales, the analogy was that chances are that nobody particularly LIKES to deal with them, yet we all still do.
In the case of pop-ups, in many (most?) cases, the surfer is, shall we say, actively "unchecking" the option with a popup blocker. So it could easily be argued that circumventing a popup blocker is FAR more unethical of a practice. Akin to rechecking a box that the surfer unchecked, no?
And let me say that if we are going to cater to the most dimwitted person who cant read a page before spending money, well hell lets all just quit
Again, respectfully.