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I"ve raised my prices 3 times (significantly) in the last year or so and still dont have the time required to take the work my clients are throwing at me. This is my first post on GFY in a month or so because I haven't had the time (*waves to all haven't talk to in a while*).
I started all mainstream 4 years ago, built the list to *currently* 31-34 clients, and just tried to stay consistent and continue to build. Clients aren't retards, most know the ropes, but if they don't, that doesn't mean you have to take advantage of it.
What I learned early is: Charge everyone the same.
My first two clients, ever....1) was a landscaper, obviously not a lot of cash or resources, and the second 2) a chiropractor, loaded out the ass, multi-millionaire. I charged both of these people differently because I knew one couldn't afford what I thought was reasonable, and obviously, wanted to make some bank (was young, didn't know any better).
All I will say is: don't do that lol. Probably the only reason I can charge what I do now is because I've kept people satisfied and kept moving things up. Keep raising the bar for yourself. Alot of the reason I believe I can keep raising prices is because I will never and have ever (at least in my own personal opinion) ever let a job fall below a certain standard. Quite simply, I always try to make every new project the BEST looking project in the portfolio, regardless. Never do something you are not proud of or that you won't show off to others. Make a site that is better than everything you have done yet, the client will always be surprised when he receives something better than anything he/she has seen in your own portfolio. If yoiu looked through my work now in a timeline, you will see just that.
Another thing, don't let clients linger and don't be "convienant." If one day you download a new browser (say Firefox for example) and realize you left out some structure to get the site looking right.... go back to every client you have, tell them the situation, and make the changes. These things go a long long fucking way and most people don't realize it. From what I've seen, a lot of designers like the 1 and done, quick hit and leave..... this won't get you far trust me.
Never let a project slide, always raise the bar, get crazy, do something insane, be upfront, thats about all I can say about pricing. 6 figure months are np these days, and only myself, no employees. (but if anyone wants some work, hit me up lol).
FF!
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