Brett,
Essentially, yes. As free site webmasters, we all test various sponsors and stick with what works for us. One goal of ours, as sponsors is, how do we get webmasters to test OUR sites?
I have no doubt that CEN's marketing of a lifestyle has been very effective. Porn is, to many, a lifestyle. So of course IDENTIFICATION with a lifestyle or company can be an effective marketing tool. In mainstream, companies spend all kinds of money trying to get certain segments to identify with their product (Pepsi=young).
Bill Gates spent a LOT of money on his house and everyone knows it. I don't see anyone saying he makes too much money to buy Microsoft product (Well, ok, some do).
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