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Reading your piece... you make several comments to the effect ... that adult companies aren't marketing their programs convincingly or effectively.
I don't think you give the industry enough credit. Sure there is more to be done - and you're trying something new - which of course I'll back innovation - that's awesome. My point is that if you pick up AVNOnline...and thumb thru the archives ...notice the progression and evolution of the ads. It's actually quite impressive.
To think, most of our companies are run by people who are self taught, self made millionaires. Typically they saw an opportunity, a few saw a need, and they moved on it. They knew nothing about staffing or marketing ... and less about the internet ... and over the years the knowledge they have learned truelly does show thru in the marketing efforts both b2b and b2c.
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