I don't usually like to critisize other websites, but dude your site looks like one of those seedy porn stores that's located downtown with all the bums that you would never walk into...
First you need to think about your domain name, which is actually pretty good. dirty-devil.com. You have a whole theme there that you could easily capatilize on.
Personally I would never buy from a site like that. I'd first consider a redesign before trying to get more traffic.
------------------
Snazzy
SnazzyTGP.com