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The problem is that either way it's risky, waiting for the government to force us to change things may hurt business, using a pre-emptive strategy may hurt it as well when competitors don't do the same.
Reminds me alot on the TGP2 movement some time ago: Everybody thought it would be a great idea, but noone wanted to be the first offering less free porn and risking bookmarkers this way, so this concept that would have made everybody more money never became really popular.
Same situation today, everybody is waiting for others to make the first step...and it will continue this way until a law forces people to change things.
I don't say self regulation is impossible, but it needs the big guys to speak up and start changing things. Until this day, everybody will keep dreaming of no more free hardcore on the net and all the money that could be made if surfers always had to pay for XXX...
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