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for us it;'s hard to give an accurate answer only because our sites haven't been around long enough with all of the features in place that are improving the retention (example, members joining the last couple months have been retaining better than those who first hit the sites 5-6-7 months ago due to new retention features, playing with pricing points, etc.
Ours also vary depending upon if they were sent to the trial option (which doesn't give full site access) and what they were promised on the site that sent them (someone telling a surfer he'd find a lot of hardcore action on our big tit site won't have near the conversions as that of the surfer who is a true breast fetishist).
Donnie, if you make it out to the gathering tomorrow night, we can discuss it more ;-))
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