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They are bit pricey for the good it does the average company.
2500$ per 10x10 for the 3 days. I think you still get 5 entry passes for free - 1250$ value. that's kewl.
We had to have one - we were rebuilding a soiled/tarnished rep at a company that will remain nameless - so we needed a place to give out a TON of free shirts.
But if you don't have a booth you can always recover from the day before by sleeping in and go down to the floor, when you want to, for an hour a day, and accomplish about as much business.
networking the floor/party is where you will do the most business ... and you don't need a booth for that.
A booth is nice for the established company that has a new product they want to unleash with hype and buzz.
at least that's my feeling on the whole shabang. Did I miss anything?
~Brett
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